Thais Freitas

Communications Strategist & Writer

Healthcare Leadership Storytelling at Health Quality BC

While working at Health Quality BC, I wrote a series of long-form profiles highlighting healthcare professionals improving patient care across British Columbia. These stories translated complex clinical, operational, and systems-level work into accessible narratives designed for both public and professional audiences.

This profile focused on infectious disease physician Josh Douglas and his work advancing antimicrobial stewardship across Vancouver Coastal Health. The piece combined healthcare storytelling, technical subject matter, and human-centered writing to communicate the real-world impact of quality improvement initiatives on patients, providers, and healthcare systems.

Read the profile.

Project Details

Organization: Health Quality BC
Project Type: Healthcare Leadership Profile Series
Role: Communications Specialist / Writer
Focus Areas: Healthcare communications, long-form storytelling, editorial writing, public-sector communications, knowledge translation
Topics: Healthcare quality improvement, patient care, systems transformation, clinical leadership
Audience: Healthcare professionals, public audiences, healthcare partners, policymakers
Communication Goals: Highlight healthcare innovation and leadership while translating complex clinical and systems-level work into accessible, human-centered stories