Thais Freitas

Storytelling & Communications Strategy

Interests & Causes

Parenthood in 2018 has changed my worldview, my values, and my sense of purpose. The political instability and alarming environmental news have heightened my concerns about the future my children will inherit. I realized that I needed to do more to protect the environment, fight the climate emergency, and advocate for a more just society. This change led me to become more active and refocus my career on these critical issues.

As the mother of a child on the autism spectrum, I also know first-hand the challenges neurodiverse students face in school and in life. This personal journey has made me an advocate for inclusion and equity in education. I believe that fostering a compassionate and supportive learning environment is key to helping all children reach their full potential. Whether it’s advocating with the school board, educating myself and my children about inclusion, or volunteering with organizations that share these values, I’m doing my part to make things better.

I firmly believe that as citizens, voters, and consumers, we have the power to make a difference. If we make conscious decisions and work together, we can create a better future. I do my part by volunteering my time and skills, supporting impactful communication and education initiatives, and staying engaged as an active citizen and responsible consumer.

Causes That Speak to My Heart

Environmental and outdoor education
Nature conservation
Neurodiversity advocacy
Permaculture
Waste reduction & sustainability
Mental health and suicide prevention
Community building
Food security

Blog

Marketer Interview: My journey with communications and marketing

Thaís Freitas July 18, 2023

I was interviewed about my experience as a marketing and communications professional – a great opportunity to reflect on my journey and discuss the factors that contribute to success in marketing.

14 ways to keep your house cool without electricity

Thaís Freitas June 2, 2023

Summer hasn’t even officially begun and already we’re experiencing record-breaking heat waves and wildfires around the world. This is our new reality: we need to adapt to climate change without making it worse, and one way to do that is to cool our homes without electricity.

Using food choices to shape my children’s minds and hearts

Thaís Freitas May 30, 2023

Mindful eating goes far beyond satisfying our hunger with healthy foods. It’s a unique opportunity to teach our children important life lessons and how our food choices affect the world around us.